[Photo] Starbucks Korea’s summer rewards program incites crazed coffee consumption

Posted on : 2020-05-27 17:47 KST Modified on : 2020-05-27 17:47 KST

Starbucks Korea has launched a summer event as part of its rewards (e-frequency) program. Customers who purchase a total of 17 drinks, including three premium beverages, before July 22 are rewarded with a small foldable camping chair or its “summer ready” bag, basically a small hard-plastic suitcase without wheels. One customer at a branch in Seoul’s Yeouido area purchased 300 beverages, earning 17 bags. The customer drank only one of the 300 beverages ordered and walked out with the bags.

button that move to original korean article (클릭시 원문으로 이동하는 버튼)